Paste your message
Hero copy. Email subject. Ad. Pitch deck slide. The shorter, the sharper the read.
Paste a message. See how three AI buyer personas read it. Get a verdict in under a minute — comprehension, resonance, differentiation, scored and quoted.
Hero copy. Email subject. Ad. Pitch deck slide. The shorter, the sharper the read.
Three AI personas — your ICP, calibrated. Each reads it cold and responds in their voice.
Three scores. One headline. The exact quote that revealed the gap. Rewrite. Re-run.
Two-tier "good/bad" hides where the signal actually breaks down. Wavelength reports three tiers across three dimensions — so you rewrite the part that missed, not the whole thing.
"OK, I get it — it's a CDP, it's AI-native. I'd take a meeting. Lead with the chargeback screenshot, not the value prop."
"Sounds like Census or Hightouch with a wrapper. What does 'AI-native' actually do that I can't get from a SQL transform?"
"Revenue teams don't own the CDP. This is for marketing ops, and they already have one. Wrong audience."
Lead with the QBR pain, not the category. Drop "AI-native" — three personas read it as commodity. Test the chargeback screenshot angle next.
We're not replacing buyer research. We're making the cost of a bad first draft zero.
"I used to write three hero variants and have my team vote. Now I run them through Wavelength before the team vote. Two of three meetings got shorter."
Not perfectly. They're calibrated against transcripts of real buyer interviews and they're directionally right about 70% of the time on comprehension and resonance, lower on specific differentiation claims. Use them like a wind tunnel — fast feedback on the obvious failures, not a replacement for talking to humans.
Paste your ICP definition, a transcript or two, or a job description. The persona generator builds a panel against that. Edit any field — title, seniority, objections, jobs-to-be-done. Save the panel, re-run any message against it later.
Your tests are stored against your account only. We don't share or sell test content, and we don't train models on it. Encrypted in transit and at rest. Delete any test at any time.
Nothing — that's the point. It sits before user interviews, not instead of them. The job it actually replaces is the "team vote on three hero options" meeting. That meeting was always vibes; now it's vibes plus three calibrated reads.
Five tests a month. Three default panels. One custom persona. No credit card, no trial timer. We'll know the model is working when you outgrow the free tier — until then, it's free.
Claude Sonnet 4.6 by default. You can switch panels to GPT-4o or Gemini 2.5 Pro on the Team plan. We publish each verdict's model + version in the metadata so the test is reproducible.